Linkedin is a professional social network based on professional connections. This website helps to expand the base of useful contacts, search for certain services, and so on. Recruitment experts say the Linkedin website has already become one of the most important tools for finding employees, and its popularity is growing every year. Linkedin is important not only for job seekers, but also for companies: creating a Linkedin business page allows you to share content on a regular basis, making it a great way to raise awareness and improve your company’s image. When it comes to making company information available to as many users of this website as possible, Linkedin advertising can be a really good choice.